Maximise your website listing
Making the most out of your product page can offer a number of benefits to your business, including enhancing your online presence, attracting more customers and driving more referrals to your own website.
✓ Increased visibility and traffic by adding rich, relevant content with headings and embedded links, businesses can improve their search engine rankings. This will help you attract organic traffic from search engines, making it easier for potential customers to find your business online.
✓ Enhanced customer experience Informative content will provide a detailed insight, guide and tips into visiting your business, and help potential customers make informed decisions. Adding high quality images and videos, will also make your product page more engaging, encouraging users to explore further and visit your business.
✓ Improved credibility and trust users of the site are more likely to choose a business or product from a knowledgeable provider, so if you are providing comprehensive and valuable content you will be generating trust to potential visitors. Featuring customer reviews and testimonials is an excellent way to increase credibility and trust, too.
✓ Better conversion rates content that is eye-catching, interesting and enlightening is more likely to lead to a referral to your own website and an increase in footfall through your doors. Plus, clear calls to action (i.e. embedded links) throughout the content can direct visitors to specific information or to enquire further.
What makes this a model page?
Some examples
Updating you web listing
- How to log in
- How to add product/contact details
- How to add descriptions
- How to add and re-order images
- How to add video
- How to add facilities
- How to add social media and TripAdvisor
- How to add special offers
- How to add opening times (not applicable for all)
- How to add accommodation pricing (not applicable for all)
- How to add attraction/activity pricing (not applicable for all)
How to log in
Back to Top of ListOpen up your browser and go to : https://extranet nvg.newmindets.net/App/Extranet/Login.aspx 2. Enter your log in details to ‘Username’ and ‘Password’ fields & click ‘Login’. 3. Select your business name on screen, in a light grey box. 4. You will then see a preview of details on your page. To edit the details, please click ‘Actions’ and select ‘Edit Product’ from the drop down. 5. Once on the editing page, use the tabs of the left to edit the details of your page.
How to add product/contact details
Back to Top of ListOnce logged in and on editing page, the first page which will automatically show on screen is ‘Product Details’, this is where you edit main product and contact details. If you are on another page within the editing page, please click ‘Product Details’ on the left. 2. You will see a list of basic business and contact details, please ensure all fields are entered accurately, as applicable. 3. For assistance with advanced fields: - ‘Location’ needs to be the town/village you are located in/closest to. Click on the dropdown and start typing the name of the town/village into the text box and select the relevant option.- ‘Latitude Longitude’ is the exact location of the business. Click the circular symbol next to this field and a map of the region will load. Find your location by zooming in and moving the map via your mouse/touchpad. Once you’ve found your location, click on the location on the map with your mouse so a red pinpoint appears in the correct place and click ‘Save & close’.- ‘Map Zoom Level’ is how the map will show on your page. Leave this as ‘Urban’. - ‘Keywords’ are any keywords associated with your business that will help people find your page via search.
How to add descriptions
Back to Top of List1. Once logged in and on editing page, please select the ‘Descriptions’ tab on the left.
2. To edit the main description of your page, with the ability to add headers and links etc, please click the ‘Visit East Yorkshire Website’ button at the top. Then select ‘Create description override’. And click on the blank white box next to the ‘Description’ field.
3. A text box will pop up on screen. Here you can type/paste content into the box. This has been recently updated to enable use of a text box toolbar when editing descriptions on product pages. This handy toolbar enables you to add heading formatting, bullet points, line breaks, styles and more, on top of the basic bold, italic and hyperlinks.
4. For best use of the description area, please use the text box toolbar to add heading formatting, embedded links, bold text, underlined text etc. This toolbar is super handy and will enhance the look and readability of the description on your product page. We recommend that every description is at least 500 words long. Please ensure that spelling and grammar is correct.
5. To edit your short description, which shows on preview listings of your page across the whole site, please click in the text box next to ‘Short’.
6. For best use of the short description area, please ensure that this contains text which is a succinct summary of the business and contains at least 100 words. There is a maximum of 750 characters that can be added to this box.
7. Also under the ‘Descriptions’ tab, you able to add driving directions via the text box next to ‘Road’ and public transport directions next to ‘Transport’.
How to add and re-order images
Back to Top of List1. Once logged in and on editing page, please select the ‘Media’ tab on the left.
2. To add new images, click the ‘Actions’ button in the top right and select ‘Upload new media’ from the dropdown. Click ‘Ok’ on the pop up box.
3. Either click in the light grey box to open your computer’s files and locate the image/s you wish to add, or drag the image/s you wish to add from your computer’s files and drop them within the light grey box. Please note, it is best to upload landscape images as they will need to fit into the template dimensions which are 1220px x 822px. The image/s will then show a loading bar, once all have loaded click ‘Ok’.
4. You will then see a thumbnail of all images loaded in a row along the top of the screen. To amend the order of the images, click and hold on the image thumbnail you wish to move and use your mouse/touchpad to move the image along the row of thumbnail images, and drop/let go of the button on the mouse once dragged to where it needs to be.
5. Ensure that all images’ ‘Name’ field is entered and that all images’ ‘Alt text’ field is entered (alt text is a short description which conveys what is in the image).
How to add video
Back to Top of List1. Once logged in and on editing page, please select ‘Links’ tab on the left and then select ‘External Links’.
2. To add video, click the ‘Actions’ button in the top right and select ‘Add External Link’.
3. A new field will appear under ‘External Links’, fill in a ‘Name’ of the video (this won’t show on live on page), and under the ‘Type’ field, drop down the box that says ‘Information’ and choose either ‘Video’ for Vimeo or ‘Youtube Video’ for Youtube, then paste in the URL for the video under the ‘Link URL’ field.
How to add facilities
1. Once logged in and on editing page, please select ‘Classifications’ tab on the left and then select ‘Facilities’.
2. A long list of facilities each with a tick box will be shown on screen. Please read through the list and tick the boxes for all the facilities that are applicable to your business.
3. Also under the ‘Classifications’ tab, you can also add more specific accessibility facilities via the ‘Accessibility’ option on the left.
4. Again, a long list of facilities each with a tick box or text box will show on screen. Please read through the list and tick the boxes for all the facilities that are applicable to your business.
How to add facilities
Back to Top of List1. Once logged in and on editing page, please select ‘Classifications’ tab on the left and then select ‘Facilities’.
2. A long list of facilities each with a tick box will be shown on screen. Please read through the list and tick the boxes for all the facilities that are applicable to your business.
3. Also under the ‘Classifications’ tab, you can also add more specific accessibility facilities via the ‘Accessibility’ option on the left.
4. Again, a long list of facilities each with a tick box or text box will show on screen. Please read through the list and tick the boxes for all the facilities that are applicable to your business.
How to add social media and TripAdvisor
1. Once logged in and on editing page, please select ‘Links’ tab on the left and then select ‘Social Media.
2. You will see that a list of available options of social media accounts and TripAdvisor to add will show on screen. Either click on the name of the social media channel, or click on the 3 dots at the end of each channel and click ‘Add’.
3. Add the details that are asked for, i.e. some channels will ask for a URL, some will ask for a Username.
How to add social media and TripAdvisor
Back to Top of List1. Once logged in and on editing page, please select ‘Links’ tab on the left and then select ‘Social Media.
2. You will see that a list of available options of social media accounts and TripAdvisor to add will show on screen. Either click on the name of the social media channel, or click on the 3 dots at the end of each channel and click ‘Add’.
3. Add the details that are asked for, i.e. some channels will ask for a URL, some will ask for a Username.
How to add special offers
Back to Top of List1. Once logged in and on editing page, please select ‘Special Offers’ tab on the left.
2. To add a special offer, click the ‘Actions’ button in the top right and select ‘Add Special Offer’.
3. A text box will appear on screen, within this text box, please add details of your offer. You are able to add the text toolbar at the top to use bold text, hyperlinks etc.
4. Once you’ve added the details of the offer, you can add an image for the offer via the ‘Manage’ button next to ‘Media’.
5. Click ‘Ok’ on the box that pops up, then click ‘Upload new’, then either click in the light grey box to open your computer’s files and locate the image/s you wish to add, or drag the image/s you wish to add from your computer’s files and drop them within the light grey box.
6. Then you will need to add a category to the offer, you can do this by clicking the ‘Add Offer Categories’ button next to the ‘Categories’ heading. A box will appear on screen, with this box you will need to click with in the box that has the wording ‘Select Some Options’ within it. This box will dropdown options of categories for your special offer, please select the one that is applicable to your offer and click ‘Add’.
How to add opening times (not applicable for all)
Back to Top of List1. Once logged in and on editing page, please select ‘Openings’ tab on the left.
2. To add opening times, click the ‘Actions’ button in the top right and select ‘Add Opening’.
3. A new field will appear under ‘Openings’, fill in ‘Name’ to this opening (this won’t show live on the page), then add a from date by clicking on the dates under ‘Date from’ field and use the calendar to find the correct from date, then add a to date by clicking on the dates under ‘To’ field and use the calendar to find the correct to date.
4. You can also add additional opening details via the text box under the ‘Additional opening details’ heading. You may use these for openings on special dates, i.e. Easter or Christmas openings.
How to add accommodation pricing (not applicable for all)
Back to Top of List1. Once logged in and on editing page, please select ‘Rooms’ tab on left.
2. To add pricing, click the ‘Actions’ button in the top right and select ‘Add Unit’.
3. Select from the dropdown list the type of unit/room you wish to add and click ‘Next’.
4. Fill in the details that appear on screen, ‘Name’ is the name of the unit/room, ‘Quantity’ is how many of these units/rooms are available, ‘Capacity’ is the number of people able to stay in this unit/room, ‘Guide Price’ is the average price for this unit/room and ‘Price Type’ is how what you base the costs on, i.e. per group per unit, per room per night etc.
5. The details just entered will now appear under a new field on screen, please click the 3 dots at the end of the field and select ‘Edit prices’ and click ‘Add’ on the pop up on screen.
6. On this page, you can add a date range for the pricing and then you can add a ‘Minimum Price’ and ‘Maximum Price’ within the bottom two fields. Once details have been added, click ‘Save’. 7. You can also add generic pricing details to the ‘General pricing details’ text box at the bottom of the ‘Rooms’ editing page.
How to add attraction/activity pricing (not applicable for all)
Back to Top of List1. Once logged in and on editing page, please select ‘Tickets’ tab on left.
2. To add pricing, click the ‘Actions’ button in the top right and select ‘Add Unit’.
3. Select from the dropdown list the type of price you wish to add and click ‘Next’.
4. Fill in the details that appear on screen, ‘Name’ is the name of the unit, leave ‘Quantity’ and ‘Capacity’ as 1, ‘Guide Price’ is the price for this unit and ‘Price Type’ is the type of pricing, this should be the same as the price type you previously chose from the dropdown menu.
5. The details just entered will now appear under a new field on screen.
6 You can also add generic pricing details to the ‘General pricing details’ text box at the bottom of the ‘Tickets’ editing page. Please note, any changes may take a few moments to show live on the site.
Top tip: Once you’ve updated your listing, take a look at other listings and make sure your looks just as good, or better!
Things to think about when editing your page
- Is the business description correct, current, long enough and include links, bold text & headings?
- Have you added either a telephone number or email address, so people are able to easily contact your business with any enquiries?
- If a website is added, does it load correctly when a user clicks on the ‘Website’ button on the live listing?
- Have you added https:// to the URL?
- Are the images current and do they display in good quality and within the right proportions on the live listing?
- Are the facilities that are selected all correct? Have you connected all social media accounts to the product?
- The more connected, the better, so users can easily find and follow you! Are you special offers valid and is the formatting of the text readable to the user on the live listing?
- Are your opening times up to date and do you have the correct seasonal timings added? Is your pricing accurate and up to date?
- If a booking website is added, does it load correctly when a user clicks on the ‘Book’ button on the live listing?
Detail that you cannot edit via your log in
- Categories
- Grades
- Awards
- Accommodation availability links to providers
- Links to other product pages/events
If you wish to edit any of these elements, please email us at info@vhey.co.uk and the team will be happy to help!
Next steps
- 1. Begin your journey of maximising your product by logging into the Extranet via this link: extranet-nvg.newmindets.net/App/Extranet/Login.aspx.
- 2. Refer back to the step-by-step guide above and get editing!
If you need reminding of your username and password, email us at info@vhey.co.uk and we’ll be happy to resend this to you!
Remember, we're here to help!
If you need any assistance, have any queries or wish to learn some more top tips while editing your product page please don’t hesitate to contact us.
![]()