Visit Hull and East Yorkshire marketing campaigns

Visit Hull and East Yorkshire (VHEY) is proud to lead dynamic, high-impact marketing campaigns designed to showcase the charm of our region. From the vibrant city of Hull to the rolling countryside and seaside gems of the East Yorkshire, we are passionate about growing our visitor economy and supporting local tourism businesses.

Hull and East Yorkshire is a place of discovery – full of stories, hidden treasures, and warm welcomes. But we know tourism is a highly competitive sector, and that’s why our dedicated team works year-round to promote the region as a sustainable, welcoming, and unforgettable destination.

Our key goals are to:

  • Attract more staying visitors

  • Encourage longer stays

  • Increase visitor spend across the region

At the heart of our approach is a commitment to helping visitors explore beyond the traditional hotspots – inspiring them to experience everything our region has to offer. From city breaks and coastal adventures to heritage trails and local flavours, we want everyone to enjoy the full depth of Hull and East Yorkshire.

By working together with local partners and tourism businesses, VHEY continues to position Hull and East Yorkshire as a must-visit destination – not just for now, but for the future.

Dog friendly campaign

Our dog friendly campaign aims to capitalise on the growing trend of holidaying with pets.

Recent findings from JustHooit.com reveal that an 23 million UK households (over 40 percent of the population) are proud pet owners, with dogs being the nation's most favoured companions. A remarkable 83 percent of respondents admitted to feeling guilty at the thought of leaving their canine friends behind while on holiday. Additionally, a resounding 67 percent confessed to planning their breaks around their furry friends, emphasising the integral role pets play in shaping travel plans. These pet owners firmly believe that “the dog deserves a holiday too.”

Our campaign is designed to highlight dog-friendly establishments across the region to both residents and visitors. We invite local shops, cafes, pubs, restaurants, and accommodation providers to sign up, free of charge, and participate in this campaign.

It has never been easier for dog owners to discover pooch-friendly destinations. Join us in making our region a top choice for pet-friendly holidays!

Who can get involved

All dog friendly businesses across Hull and East Yorkshire.

What you'll receive

  • A free 'dogs welcome' window sticker to proudly display on your premises.
  • A listing on the dog friendly pages of either of the Visit Hull or Visit East Yorkshire websites.
  • Assets to use on your own website and social media channels, including logos and short films.

How to get involved

To get involved in our dog friendly campaign, simply complete our sign up form.

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